Yes. We run 12 real prompts through ChatGPT (gpt-5) and Gemini 2.5 every month. Your score = how often AI named you. Same prompts run against every business in your category, so the benchmark is real too. See the full method on the How it works page.
Your GEO Score, your factor breakdown, your monthly update email — all free, indefinitely. We make money when you decide you want us to fix the factors for you (NZ$49/mo, cancel anytime). The score itself is yours to watch as long as you want.
No. AI models cite directories, GBP, and other signals as well — having no website costs you points but doesn't make a score impossible. If you want one of our paid plans, we can publish a simple AI-optimised page for you.
AI models refresh their knowledge constantly. Most businesses on our paid plan see meaningful score lift within 4–6 weeks of the first publish. We re-score every month and email you when it moves.
Maps and AI search are different things now. Many businesses that rank well on Google are completely invisible in ChatGPT, Gemini, and AI Overviews — they look at different signals. Your GEO Score will tell you exactly where you stand.
Free, forever. No credit card. No technical knowledge needed.
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